Marketing on Facebook has become the latest trend every business is following � simply because this platform has over one billion users accessing it on a daily basis. Listed below are 20 facts about Facebook management strategies that can help boost traffic to a business web page.
Fact #1 Facebook has a huge potential for every business. It offers great promotional opportunities for any business and can help attract new customers.
Fact #2 Facebook gives benefits to social media. Continuous interviews show that 49% of connections with small businesses were found to be beneficial in social media efforts.
Fact #3 Facebook strategies play a huge role. New businesses that fail to make an impact on Facebook usually fail to realize that strategies are important in marketing on this platform.
Fact #4 Focusing solely on attracting new customers won�t help. There is a need to motivate fans to share the business page.
Fact #5 The Insights tool is valuable. Its data is an important resource in accomplishing specific marketing goals.
Fact #6 Facebook Ads work like crazy. Invest in Facebook ads to have a huge boost in traffic. It is among the fail-safe Facebook strategies with a proven ROI.
Fact #7 Photos boost engagement. Be creative and use interesting images in promotional activities since posts with photos and catchy titles attract users.
Fact #8 An attractive logo helps a business brand. It gets better recognized with a good logo; if budget permits, custom-designed by professionals would be better.
Fact #9 Active audience can generate greater following. Putting up posts when page followers are more active gives better results. Behavioral study and posting accordingly are important.
Fact #10 Facebook strategies should be periodically fine-tuned. After analyzing the statistics, try ways to improve in order to get maximum returns from marketing on Facebook.
Fact #11 Frequent calls-to-action is a great motivation for followers. Putting up a call-to-action on the cover page can motivate fans to like and share content.
Fact #12 Regularly updating page�s cover photos and profile pictures helps. Any change in pages definitely shows up on fans� news feed. These updates have the potential to engage both new and existing fans.
Fact #13 Observe what works and what doesn�t. Many successful businesses marketing on Facebook study their statistics carefully to understand where they can target the audience better.
Fact #14 Look at the page from fans� perspective. Viewing pages from fans� outlook helps understand what�s attractive and what might sound very pushy.
Fact #15 Encouraging comments from fans engages the followers. Comments are more likely to grab an attention of potential customers so motivate the existing fans to comment on the business page.
Fact #16 Updates work best with links. A recent study done by a successful Facebook marketer has revealed that links in updates work far better than links anywhere else.
Fact #17 Connecting other social pages with Facebook is important. There is a need to put a Facebook icon on other social pages that will encourage audiences to pay a visit to interlinked sites.
Fact #18 Tools maximize the marketing strategy. One of the biggest pluses about Facebook tools is that they simplify your marketing efforts and bring a jump in traffic to your business.
Fact #19 Regular updates is paramount to stay relevant. Any change on the page will keep the business brand relevant to the followers and can also boost traffic.
Fact #20 Being creative helps the brand to stand out. The most successful marketers on Facebook are creative and innovative.
Follow the strategies above and don�t hesitate to experiment. Who knows? You might be the next big marketer on Facebook. Go ahead and find out what works best for your business.
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