Are you thinking of diving in to Twitter marketing in a big way and buying a Promoted Tweet? Here�s how to get it in front of more eyeballs, elicit more engagement, and ultimately see more conversions from the most popular of Twitter�s advertising products.
Promoted Tweets appear in users� timelines when they search for a particular term, if those users are following the brand promoting that particular tweet, or if a user is similar to a user who already follows that brand. They appear at the top of the timeline along with an orange arrow and �promoted by�� to indicate that they are Promoted Tweets.