Which is the highest paying advertising network? This is a common question among web developers and bloggers. If you are looking for an advertising network that best suits your website or blog, the first thing you need to do is find out what kind of traffics (either from search engine, referring sites, or direct traffic) you are getting in your site. Then you would have to choose an advertising model to generate revenue.Basically there are three common online advertising models, which are CPM, CPC, and CPA. CPC (Cost Per Click) is good for organics traffics from search engines while CPM (Cost Per Thousand Impressions) is suitable for direct traffic. As for the CPA (Cost Per Action), it is a performance based advertising and is common in the affiliate marketing sector of the business.
